If you buy through links on BGR, we may receive an affiliate commission. Learn more.
Amazon is running a big sale this week that includes some of the best Fire TV Stick deals we’ve seen so far in 2023. The deals include deep discounts on all of Amazon’s popular Fire TV Stick models, including the latest and greatest Fire TV Stick 4K Max. Plus, you can save on the newest Fire TV Cube as well, which is basically a Fire TV Stick 4K combined with an Echo Dot 5th-Gen smart speaker.
Amazon launched a new sale this week, and prices start at $19.99 for the Fire TV Stick Lite. Another popular deal is the Fire TV Stick at $24.99, which is a $15 discount. But our favorite deal slashes the Fire TV Stick 4K Max to an all-time low price of only $24.99 in brand-new condition (coupon code UP4KMAX). If you’re not eligible for the discount, you can still get the 4K Max model for $34.99
See Pricing
See Pricing
See Pricing
See Pricing
We’ll cover all those deals and more in this roundup. In fact, you’ll find all of the best Fire TV Stick deals of the month right here in one place.
Upgraded 4K Fire TV Sticks on sale
If you’re willing to spend a little more money, you can pick up one of Amazon’s 4K models instead.
The deals start at $31.99 for the Fire TV Stick 4K. This is by far the most popular Fire TV Stick model among our readers. That being said, we strongly urge our audience not to take advantage of this deal.
Why not, you ask? Because Amazon is offering an incredible Fire TV Stick 4K Max deal that slashes the price to just $24.99. That’s not only a new all-time low price for this flagship model, it also happens to be $7 less than the regular 4K model!
Available on Amazon
The Fire TV Stick 4K Max is a big upgrade compared to the regular 4K version. The addition of Wi-Fi 6 support is terrific, of course. But the most noticeable difference is the Fire TV Stick 4K Max’s much faster interface. It’s night and day compared to other Fire TV Stick models.
All you need to do to get the deal is use the coupon code UP4KMAX at checkout. But the bad news is that there is one caveat:
Amazon says in its terms and conditions that this offer is only available to qualifying shoppers. The problem, however, is that there’s no way to tell if you qualify other than to just try to get the deal. Add a Fire TV Stick 4K Max to your cart, use the coupon code UP4KMAX when you check out, and see if you get the discount. If not, you’ll have to settle for one of the other Fire TV Stick deals that are currently available to everyone.
Available on Amazon
Fire TV Stick deals on entry-level models
Amazon has had other Fire TV Stick sales in 2023, and there was one as recently as last month. But as we mentioned when we covered that sale, the deals weren’t as impressive as other Fire TV Stick deals we’ve seen.
Starting today, there’s a much better batch of Fire TV Stick deals available on Amazon.
Prices start at only $19.99 for a Certified Refurbished Fire TV Stick Lite, which normally sells for $30. This model is very popular because of its low cost, but there are two main limitations that you should know about before you buy one.
First, the Fire TV Stick Lite only supports resolutions up to 1080p FHD. That means you won’t be able to watch 4K content at full resolution. And second, this model comes with the Alexa Voice Remote Lite, which doesn’t have extra buttons to control your TV.
If you want, you can upgrade to the regular Fire TV Stick for $24.99 right now, down from $40. This model is also capped at 1080p, but it has the full-blow Alexa Voice Remote that many consider to be worth the extra money.
See Pricing
See Pricing
And last but certainly not least, we have the newest generation of Fire TV Cube. As we mentioned earlier, it’s essentially a Fire TV Stick 4K combined with an Echo Dot. It’s the best of both worlds, and it retails for $140. Right now while it’s on sale, however, Amazon has dropped the price to $124.99.
Available on Amazon
Also of note, Amazon has some fantastic Echo Dot deals that you should definitely check out as well.
Why we recommend Amazon Fire TV Sticks
Some people who have never tried a Fire TV Stick might be confused as to why they’re so popular. After all, practically every TV you can buy right now has a smart TV platform built in. That includes everything from budget televisions to high-end models from premium TV brands like Sony, LG, and Samsung.
If you want to know why the shopping experts at BGR still recommend Fire TV Sticks, the answer is simple: Amazon’s Fire TV platform is better than proprietary smart TV platforms.
There are a few different reasons why that’s the case. One reason is the simple fact that the Fire TV user interface is better and more usable than proprietary platforms. I love my LG OLED TV, for example, but the webOS smart TV platform is a mess.
Another reason why Fire TV Sticks are better than built-in smart TV platforms is app support. You can find practically any app you can imagine in Amazon’s app store, from streaming apps to games and more. Meanwhile, if you use the smart TV features that came on your TV, you’re limited to a much smaller number of apps.
The beauty of a Fire TV Stick is that it’s a cheap little device that hides out of sight behind your TV. But it instantly expands the capabilities of any TV you connect it to.